The KaBOOM! Play Everywhere Challenge is an innovation contest powered by the Skild contest platform. With $1 million in prizes, it seeks new and creative ways to help kids stay active. Especially in low-income neighborhoods where busy parents often don’t have much time for helping their children find fun and safe places to play, it’s important to provide some engaging options.
KaBOOM! hosted the challenge with generous funding from the Robert Wood Johnson Foundation, Target, Playworld, the U.S. Department of Housing and Urban Development, and the National Endowment for the Arts. Out of more than 1,000 applications received nationwide, 50 have now been named as winners.
The Power of Imagination
Competition participants were encouraged to reimagine places not commonly thought of for play, like bus stops, laundromats, vacant lots, and sidewalks. And reimagine they did! A complete list of the very creative winners can be found at http://kaboom.org/playeverywhere.
Here are just a few of the great ideas that were awarded prize money that will help their sponsors turn ideas into action:
Animal Tracks – Washington, DC
DC Promise Neighborhood Initiative
This project will bring animal tracks to the sidewalks around the Kenilworth Courts Community Center, which is located in an isolated, low-income neighborhood with few safe spaces to play. The sponsoring group will partner with the Smithsonian Institution to create “play along the way” sets of footprints designed to let kids be active, curious, and creative on their way to and from the center.
Portable Play Laboratory – Dubuque, IA
Matter: A Learning Playground
Matter will create a mobile “adventure laboratory” to take creative play experiences to low-income children where they live and learn. The organization will turn shipping containers into mobile, visible, engaging, and flexible play places for kids of all ages.
Lexington Downtown Development Authority – Lexington, KY
This project will transform Lexington’s Transit Center waiting area, a 500 foot long concrete stretch described as a “harsh and undignified space,” into a fun zone with abundant transportation-themed installations to encourage active play for children and caregivers waiting for a ride.
Proud to Play a Part in Improving Access to Play
Skild is proud to be the contest management behind this fantastic competition. Improving access to fun and engaging activities will make for happier, healthier kids and more connected communities.